За компанијата: Allocate Software is a leading international provider of Human Capital Management software. We care about making a difference in the sectors we serve. Whether that is helping people to deliver the best... повеќе за компанијата »

Allocate Software has been building innovative Human Capital Management software solutions since the 90’s, now part of the RLDatix family, we’re proud to be on a collective mission to change healthcare through workforce technology.

As a result of this partnership, teams across the business are expanding at an accelerated rate, particularly within Software Engineering.

We are looking for an experienced marketing specialist to support our employer brand in North Macedonia with a particular focus on talent attraction.

You will be designing and executing the employer brand strategy to help build our reputation as an employer of choice in North Macedonia. You will create campaigns, digital recruitment marketing, and talent branding strategies, storytelling, and content creation to build brand awareness and interest from candidates in our key talent areas. You’ll work across a variety of channels including our careers website, social media and events both internal/

Colleague engagement in the Skopje Office will also form part of the role, by initiating, planning and organising internal events and initiatives, approved by different stakeholders.  

What you'll do

• Work closely with our Talent Acquisition, HR, Global R&D and Marketing team to create impactful ideas and campaigns that bring our employer brand to life aligned with our Talent Acquisition Strategy.
• Develop the content marketing plan for the TA team with compelling social media content and impactful targeted ads (LinkedIn, Instagram, blogs, technical and professional communities)
• Bring the employer brand strategy to life through content creation e.g. blog articles and social media posts.
• Research, design, implement, and measure marketing campaigns, such as live and online recruitment events, etc.
• Proactively gather information from multiple cross-functional teams to understand different market needs, follow the local and global trends, competitors, building connections with the local communities and network 
• Conceptualising and organising culture, employer branding initiatives and events, including cost calculation and presenting to relevant stakeholders

Who you are

• Employer branding is what you do, constantly reviewing industry updates and monitoring trends.
• The idea of being part of a fast-growing company that’s making a huge impact in the market is exciting to you.
• You are a driven and ambitious individual who wants to make an impact.
• Naturally personable, great communicator who has a passion for their work and the people they work with.

Experience and Skills

• Previous employee brand/talent attraction experience within the tech industry is essential.
• Social media is at your core, and you can demonstrate your ability to create innovative and engaging content.
• You’re a multitasker who keeps projects on track.
• Strong stakeholder management and interpersonal skills. Able to navigate ambiguity, take ownership and execute independently
• A clear communicator and effective storyteller, with strong written, verbal & presentation skills in English and Macedonian
• Ability to negotiate (this person will be the link between culture, TA and Marketing)

Core Benefits

• Physical & Mental Wellbeing
• Training & Development
• Financial Benefits
• Work-life Support

Core Competencies:

• Communication – Will have the ability to communicate effectively and develop relationships with customers and colleagues is very important. Successful candidates must be able to demonstrate effective communication, both orally and in writing, with colleagues and customers including providing case updates. Producing reports and escalating issues internally
• Team Player - Will need to be team players who enjoy working in a team environment and working with others to solve issues.
• Problem Solving and Decision Making – Gathers, verifies and assesses all appropriate and available information to gain an accurate understanding of situations at pace. Considers a range of possible options, evaluating evidence and seeking advice where appropriate. Makes clear, timely, justifiable decisions, reviewing these as necessary.
• Well organised – good time management and ability to prioritise, able to effectively manage multiple project / programme activities simultaneously
• Building Relationships – Able to develop effective relationships with Allocate colleagues and customers. Able to respond appropriately to feedback.
• Understanding Allocate – Aware of Allocate strategies, policies and procedures. Aware of how the organisation operates.
• Innovation, Flexibility and Adaptability – Undertake tasks with a positive attitude and respond well to management and colleague requests. Must be prepared to meet business goals and responds well to change.